About Our Brand:
born in a small, Southern California, blue-collar beach town, graced with world class point breaks and seaside racetracks, where ghosts of a once towering oil industry still linger in the shadows...
Iron & Resin is the brainchild of several friends, after years-and-years of industry experience, decided to turn back the clock and start anew. we started this brand because we were tired of the disposable garbage so many brands were peddling to us. the result is a small, hand built collection of goods that draws heavily upon the founder’s own lifestyles and experiences.
we’re a small brand. much smaller than most folks realize. it gives us a sense of freedom to do things our own way. to flip the bird to the conventional. but it also means you put everything on the line. and sometimes you take it in the teeth. but if you’re passionate about what you do, no amount of beat down will keep you down.
#dontletthebastardsgetyoudown
Our Brand Mission:
to create purposeful and quality-built provisions and make them last a really long time.
choose well and buy less. we believe in owning fewer, quality things and making them last a long time. timeless goods that will be relevant in your closet for years to come. the kinds of things we’re proud to own and wear.
#purposebuiltprovisions
Worn In. Not Worn Out.
bottom line, our goods are built to last.
we are the opposite of fast fashion. what does that mean? the goods we make have been built for a purpose. we use them. we field test them. we break them. we're hard on them. all of it. made to be worn in, not out.
why does that matter? we work hard to produce goods that go beyond a single season usage. we’re all about building goods that last a lifetime. whether that be for camp, coastal vagabonding, short moto rides, long moto rides, tinkering in the garage, a night out in the city, sitting behind the computer, you name it.
our goods are in it for the long road home.
